As the use of machine translation (MT) becomes more popular in the global economy and MT engines continue to develop, it becomes crucial to have reliable methods to evaluate their performance. Evaluation helps improve the engines’ performance, customize them for specific purposes, and ensure they follow the best translation and localization practices. There are two …
NMT Evaluation Metrics: Moving Beyond BLEU and TER Scores Read More »
Localization testing is the final step in the localization process: It is vital to guarantee that products or software applications have been successfully adapted to a locale. Testing involves verifying that all localization aspects, such as translation, design, cultural sensitivity, and usability, were handled correctly. Conducting thorough localization testing ensures your efforts meet regulatory requirements …
Localization Testing Explained: What It Is and Why It Matters Read More »
In today’s globalized world, reaching new markets often depends on successful localization – adapting your product, service, or content for specific languages and cultures. However, managing these projects efficiently can be a challenge. In this article, we’ll explore five key strategies to streamline localization projects to ensure a smooth path to global success. 1. Automate …
Efficient Localization Project Management: 5 Strategies for Success Read More »
Despite a seemingly interconnected world and open markets, positioning a product or brand internationally is not a simple task. Your company must be prepared to overcome the challenges of international markets. You have heard about how translation and localization can help you reach new audiences, and most likely have heard of the term “globalization” in this scenario. …
Translation and localization, known in the field as l10n, are key components in breaking through language barriers in a globalized landscape where interaction between people from different cultures and languages is essential for cooperation and commerce. Research from industry experts highlights the positive impact of investing in localization and translation, showing the correlation between investing …
Translation vs Localization: Decoding the Language Barrier Read More »
The internet has shrunk the world, making it easier than ever to reach customers across the globe. But simply translating your app and website isn’t enough. That’s where e-commerce localization comes in. E-commerce localization is the art of adapting your online store to resonate with specific international markets. It goes beyond just translating content – …
Elevating E-Commerce: The Power of Localization Strategies Read More »
As we have discussed in our previous articles, machine translation (MT) has become a tool for companies in today’s globalized economy, allowing them to reach a broader audience and increase revenue. The latest developments have led to what we now call neural machine translation (NMT) and Large Language Models (LLMs), which have transformed the way we …
Machine translation (MT) has been crucial in facilitating modern communication and fostering global connectivity. Contrary to what the public might think, it emerged in the early 20th Century and has developed considerably over the years. But what exactly is machine translation? Simply put, MT involves the automatic production of a text in a target language …
MT Evolution: From Rule-based Systems to Large Language Models Read More »
Localization means adapting a product or service for a specific language, culture, or target audience. By ensuring cultural relevance and clear communication in local languages, the product complies with regional regulations and enhances user experience. Localization helps businesses reach more people, keep customers happy, and stand out from competitors. In this article, we will give …
MT State of the Art The translation industry has undergone a remarkable evolution fuelled by technological innovations. For instance, nowadays, it is almost impossible to have a translation project without a translation memory (TM) or run translation projects without a Content Management System (CMS). Now, Machine Translation (MT), which has been met with skepticism …
MT Technology Trends 2024: MT State of the Art and 5 Predictions for the Year Read More »