KantanAI Blog
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It must advance it.
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Human-in-the-Loop Translation: Fine-tuning in real-time
Machine translation (MT) technologies advance day by day, reaching new markets. As this trend continues, companies and developers double their efforts to increase accuracy and contextual understanding. Human-in-the-loop (HITL) translation appears in this scenario as one of the emerging approaches to tackle this issue. HITL translation is a collaborative approach that leverages the strengths of
Mastering Localization Marketing: Strategies for Global Success
Imagine walking into a store plastered with signs in a language you don’t understand. Not exactly welcoming, right? That’s the importance of localization marketing in a nutshell. It’s about ensuring your brand speaks the language and reflects the culture of your target audience, wherever they may be. Localization marketing builds trust and credibility. When customers
Multilingual Chatbots: How AI is Changing Customer Support Landscape
“How can I help you today?” We’re all probably used to getting these speech bubbles every time we go on a webpage –especially for services or e-commerce. We also all know that that’s not a “real” agent, but a chatbot, and we barely question anymore that despite being a machine, it can help us
NMT Evaluation Metrics: Moving Beyond BLEU and TER Scores
As the use of machine translation (MT) becomes more popular in the global economy and MT engines continue to develop, it becomes crucial to have reliable methods to evaluate their performance. Evaluation helps improve the engines’ performance, customize them for specific purposes, and ensure they follow the best translation and localization practices. There are two
Localization Testing Explained: What It Is and Why It Matters
Localization testing is the final step in the localization process: It is vital to guarantee that products or software applications have been successfully adapted to a locale. Testing involves verifying that all localization aspects, such as translation, design, cultural sensitivity, and usability, were handled correctly. Conducting thorough localization testing ensures your efforts meet regulatory requirements
Efficient Localization Project Management: 5 Strategies for Success
In today’s globalized world, reaching new markets often depends on successful localization – adapting your product, service, or content for specific languages and cultures. However, managing these projects efficiently can be a challenge. In this article, we’ll explore five key strategies to streamline localization projects to ensure a smooth path to global success. 1. Automate